Choosing Text

June 14, 2012

One of my favorite things to look at while traveling around town is type. I find street signs, menus and even logos on the side of vans to be interesting. How did they come up with that font choice or the color choice? Some are very simple but effective, and others go all out to dazzle and grab attention. I do get comfort in seeing the patterns and unique quality to them.

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1 Comment
November 9, 2012 @ 11:15 am

Similar to you, I like to read texts when I’m out but I focus slightly more on the copy writing. Next time you drive up Manhattan, look out for poetry that are engraved on the side walk. They’re scattered all over the city =)

Jesz

  

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